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The Chamber blog is a great place to find out the latest news, see event photos, and get great business tips - send in your good news notices to admin@barriechamber.com for inclusion in our Positive Press for Members tag.

Networking@Noon - How Efficiency Investment Improves Recession Profitability - Photos

Monday, March 21, 2011

Erich Jacoby-Hawkins was our Networking@Noon speaker in February, explaining to attendees how efficiency investment improves recession profitability. He noted that people often think in terms of payback, but that is the wrong mindset because it ignores the ongoing savings. By reducing costs, your profits go up, improving your bottom line. You need to look at your internal rate of return - efficiency is essentially guaranteed investment return; the average is 17%, which is much better than stocks and other options. When you spend on efficiency, you can also turn it in to free marketing (eco logos, awards, etc.).- 50% of the market want to buy from more efficient companies. Prizes, rebates, funding programs, and investors are all sources of payback fro being efficient.




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